Disclosure and Privacy Policy

Welcome to the least-sexy, yet one of the most important pages on my website. Kind of like doing laundry: tedious, but necessary.

Here at the Mindful Mermaid Travel and Lifestyle Blog, transparency is of the utmost importance. In summary:

  1. It is my personal promise to always disclose sponsorships, affiliate links, and paid campaigns covered in the content of this site.
  2. This site only collects information to improve your user-experience. Nothing sketchy, pinky promise.

Below is some legal jargon that you should be mindful of when browsing this site.

Affiliate relationships

Please note that this website works with affiliate programs on a commission basis, at no extra cost to you. These merchants, such as booking.com and Getyourguide.com, will be compensated if you book directly through my site.

You do not have to click any link mentioned on my website. However, these custom links help me run my site with free information and pay the bills. Also, I only recommend products or services that I use myself.

Again, no extra cost to you!

Partnerships and sponsorships

Occasionally on the Mindful Mermaid, you will find that this website partners with DMOs (Destination Marketing Organizations), Tourist Boards, Airlines, and relevant brands.

Please note that I am very selective about these collaborations, and only choose to work with other businesses and organizations that I believe are relevant to mindful travel and lifestyle.

Rest assured that these partnerships will always be disclosed within any post that may be in anyway sponsored or comped.

GDPR Compliance for EU Visitors

GDPR is a policy enacted by the European Union in May 2018 to protect and ensure the rights of users on the web. Within this policy, it is required that our site explains the following:

  • This website uses Cookies only to collect data (such as website statistics in Google Analytics) and customize your Ad experience.
  • Cookie data is shared with Mediavine, our advertising partner.
  • If you subscribe to our newsletter OR leave a comment on a blog, your name and e-mail will be collected.
  • This site will NEVER sell your personal information or share with other third parties.

You should know you have the right to:

  • Be informed about what data is collected
  • Access this cookie data collected from your browser experience
  • Ask to change or delete any data about you
  • Unsubscribe from any newsletters you receive

Privacy Policy for Mindfulmermaid.com

The Mindful Mermaid blog of https://mindfulmermaid.com (“website”) is governed by the privacy policy below (“Privacy Policy”). The purpose of this policy is to inform you exactly what personal identifiable information we may collect and what we do with it. This statement only applies to this website.

Information Collected

Information Submitted Voluntarily: We may collect information such as name or e-mail address if you submit this information for a comment, newsletter or contact form.

Information Automatically Collected: When you visit this website, we automatically collect data about you and your device. When you use this website, we may collect:

  • Your IP Address
  • Device used (Mobile, tablet, or desktop)
  • Operating system
  • Browser type
  • Referring website
  • Time of day/date of access
  • Links clicked
  • Pages viewed and time on page.

All of the above information is anonymized for your security.

Cookies: Not the kind you can eat, unfortunately. This website may log information using cookies, the data stored on your browser. We may use cookies to enhance relevant ads and browsing experience through session cookies (expire when you exit browser), and persistent cookies (stays on browser until deleted).

Your information may be used to:

  • Operate and maintain this website
  • Send you newsletters that you have opted in to
  • Respond to your questions and/or e-mails
  • Track and measure website statistics
  • Protect, investigate, and deter against illegal or unauthorized activity.

Third-party use of personal information.

We only share any of the above personal identifiable information with trusted third parties, when you opt-in for us to authorize us to share this information. These third-party services help run various aspects of this website. We use Google Analytics to keep track of data to improve this site.

Please note that each third-party service is still governed by their respective privacy policy.

Advertising

The Mindful Mermaid blog is a member of Mediavine Advertising Network, which serves content, advertisements when you visit this website. This is personalized based on your cookies as described above.

Sensitive Personal Information

At no time should you submit sensitive information that you would not like to disclose to this website. If you leave a comment on a blog post, it may be made public, though your e-mail will not be.

If you submit information to us through this website, it will be subject of this Privacy Policy.

Children Information

This website has not collected any personally identifiable information from children under the age of 16 knowingly. If a parent or guardian believe that this website has collected this information of a person under the age of 16 in our database, please contact us here. We will remove such information from our database.

If you have any other questions about our privacy police, please get in touch.

Mediavine Programmatic Advertising

The Website uses Mediavine to manage all third-party advertising on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website. The cookie may collect information relating to your use of the Website, information about your device such as the device’s IP address and browser type, demographic data and, if you arrived at the Website via a link from a third-party site, the URL of the linking page.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at www.allaboutcookies.org/manage-cookies/.

Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site.

The Website may collect IP addresses and location information to serve personalized ads and pass it to Mediavine. If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit https://www.networkadvertising.org/managing/opt_out.asp. You may also visit https://optout.aboutads.info/#/ and https://optout.networkadvertising.org/# to learn more information about interest-based advertising. You may download the AppChoices app at https://www.aboutads.info/appchoices to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

Mediavine partners with the following data processors:

  1. Pubmatic. You may find Pubmatic’s privacy policy through this link. The data collected on the Website may be transferred to Pubmatic and its demand partners for interest-based advertising. Statistical information and other non-cookie technologies (such as eTags and web or browser cache) may be used by third parties on this Website. Browser settings that block cookies may have no effect on these technologies, but you may clear your cache to delete such trackers. Data collected from a particular browser or device may be used with another computer or device that is linked to the browser or device on which such data was collected.
  2. Criteo. You may find Criteo’s privacy policy through this link. The data collected on the Website may be transferred to Criteo and its demand partners for interest-based advertising. Criteo may collect, access, and use non-identifying data to improve the Criteo Technology and other Criteo products, programs, and/or services. This non-identifying data may include on-site user behavior and user/page content data, URLs, statistics, or internal search queries. The non-identifying data are collected through the ad call and stored with a Criteo cookie for a maximum period of 13 months.
  3. Pulsepoint. You may find Pulsepoint’s privacy policy through this link.
  4. LiveRamp. You may find LiveRamp’s privacy policy through this link. When you use the Website, we share information that we may collect from you, such as your email (in hashed, de-identified form), IP address or information about your browser or operating system, with LiveRamp Inc, and its group companies (‘LiveRamp’). LiveRamp may use a cookie on your browser and match your shared information to their on- and offline marketing databases and those of its advertising partners to create a link between your browser and information in those other databases. This link may be shared by our partners globally for the purpose of enabling interest-based content or advertising throughout your online experience (e.g. cross device, web, email, in-app, etc.) by third parties unaffiliated with our website. These third parties may in turn link further demographic or interest-based information to your browser. To opt out of LiveRamp’s targeted advertising, please go here: https://liveramp.com/opt_out/
  5. RhythmOne. You may view RhythmOne’s privacy policy through this link. RhythmOne uses cookies and similar tracking technologies (such as mobile device identifiers and digital fingerprinting) to provide its services. RhythmOne may use aggregated information (not including your name, address, email address or telephone number) about your visits to this and other Websites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, please visit the following webpage: https://www.networkadvertising.org/managing/opt_out.asp.
  6. District M. You may find District M’s privacy policy through this link.
  7. YieldMo. You may find YieldMo’s privacy policy through this link. If you want to opt out of receiving interest based ads from Yieldmo or exercise your right under the California Consumer Privacy Act (“CCPA”) to opt-out of the sale of your personal information, you may do so through this link.
  8. The Rubicon Project. You may find Rubicon’s privacy policy through this link. If you want to opt out of receiving interest based ads from Rubicon or exercise your right under the California Consumer Privacy Act (“CCPA”) to opt-out of the sale of your personal information, you may do so through this link. You may also utilize the Network Advertising Initiative’s opt-out page, the Digital Advertising Alliance’s opt-out page, or the European Interactive Digital Advertising Alliance’s opt-out page.
  9. Amazon Publisher Services. You may find Amazon Publisher Services’ privacy policy through this link.
  10. AppNexus. You may find the AppNexus privacy policy through this link.
  11. OpenX. You may find OpenX’s privacy policy through this link.
  12. Verizon Media formerly known as Oath. You may find Verizon Media’s privacy policy through this link. You may also utilize the Network Advertising Initiative’s opt-out page, the Digital Advertising Alliance’s opt-out page, or the European Interactive Digital Advertising Alliance’s opt-out page to opt-out of the use of cookies for interest-based advertising.
  13. TripleLift. You may find TripleLift’s privacy policy through this link. To opt out of receiving interest-based advertising (including retargeting) from TripleLift’s services through the use of cookies in your current browser and for more information on what it means to opt-out, please go to www.triplelift.com/consumer-opt-out.
  14. Index Exchange. You may find Index Exchange’s privacy policy through this link. You may also utilize the Network Advertising Initiative’s opt-out page, the Digital Advertising Alliance’s opt-out page, or the European Interactive Digital Advertising Alliance’s opt-out page to opt-out of the use of cookies for interest-based advertising.
  15. Sovrn. You may find Sovrn’s privacy policy through this link.
  16. GumGum. You may find GumGum’s privacy policy through this link. GumGum may (i) use place and use cookies on end users’ browsers or use web beacons to collect information about end users who visit such Publisher Websites and (ii) link such collected end user information to other end user information provided by third parties in order to deliver targeted Advertisements to such end users.
  17. Digital Remedy. You may find Digital Remedy’s privacy policy through this link.
  18. MediaGrid. You may find MediaGrid’s privacy policy through this link. MediaGrid may collect and store information about end-user interactions with this website through cookies, advertising IDS, pixels and server-to-server connections. MediaGrid was receive the following information: the page an End-User has requested and the referring/exit pages; Timestamp information (i.e., the date and time the End-User has visited the page); IP address; mobile device identifier; device model; device operating system; browser type; carrier; gender; age; geolocation (including GPS coordinates); clickstream data; cookie information; first-party identifiers’; and hashed email addresses; demographic and inferred interest information; and post-conversion data (from both online and offline behaviour). Some of this data is gathered from this website and others is gathered from advertisers. MediaGrid uses this data to provide its services. You may also utilize the Network Advertising Initiative’s opt-out page, the Digital Advertising Alliance’s opt-out page, or the European Interactive Digital Advertising Alliance’s opt-out page to opt-out of the use of cookies for interest-based advertising or review their privacy policy for more information.
  19. RevContent – You may find RevContent’s privacy policy through this link. RevContent may collect information about your browser or device, including browser type, IP Address, device type, user agent string, and operating system. RevContent also collects information about the websites you visit through their services, such as date and time of access and specific pages accessed and the content and ads you click on. You may opt-out of any personalization track by opting-out of RevContent’s data collection.
  20. Centro, Inc. – You may find Centro’s privacy policy through this link. You may find opt-out information for Centro’s services through the privacy policy link.
  21. 33Across, Inc. – You may find 33Across’s privacy policy through this link. To opt-out of personalized advertising, please visit https://optout.networkadvertising.org/?c=1.
  22. Conversant. LLC – You may find Conversant’s privacy policy through this link. Conversant uses information that does not directly identify you, such as information about your browser type, time and date of visit, your browsing or transaction activity, the subject of advertisements clicked or scrolled over, and a unique identifier (such as a cookie string, or a unique advertising identifier provided by your mobile device) during your visits to this and other websites and apps in order to provide advertisements about goods and services likely to be of greater interest to you. Conversant may use technologies such as cookies and other tracking technologies to collect this information. To learn more about interest-based advertising, or to opt-out, you can visit www.youronlinechoices.eu or https://www.networkadvertising.org/.

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